AI Insights · Timothy · April 2025
Top Decoration Games Performance in Europe Q1 2025
Explore the performance trends of leading decoration games on a unified platform in Europe during Q1 2025, based on Sensor Tower data.
In the first quarter of 2025, the top decoration games on a unified platform in Europe showed varied performance trends, according to Sensor Tower data. Here's a closer look at how these games fared:
Gardenscapes from Playrix saw its weekly revenue start strong at $3.6M, with some fluctuations throughout the quarter, ending at $3.1M. Weekly downloads peaked at 362K in early February, then gradually decreased to 197K by the end of March. Active users remained robust, starting at 5.9M and peaking at 6.7M mid-quarter.
Homescapes, also by Playrix, experienced a steady decline in weekly downloads, beginning at 222K and dropping to 90K by quarter-end. Revenue started at $2.2M, slightly decreasing to $1.8M. Active users showed a similar downtrend, starting at 7.2M and ending at 5.7M.
Travel Town - Merge Adventure from Moon Active had a consistent revenue stream, fluctuating between $1.5M and $1.9M. Downloads began at 256K, decreasing to 154K. Active users remained relatively stable, peaking at 1.3M before settling at 1.2M.
Seaside Escape®: Merge & Story by Microfun Limited showed a decline in weekly downloads from 191K to 38K. Revenue fluctuated slightly, starting at $1.0M and ending at $946K. Active users decreased from 682K to 528K.
Finally, Merge Mansion: Mystery Puzzles by Metacore Games Oy had a varied revenue trend, beginning at $914K, peaking at $803K mid-quarter, and finishing at $548K. Downloads started at 47K, decreasing to 28K by the end of March, while active users remained steady, starting at 1.0M and ending at 942K.
For more detailed insights, visit Sensor Tower.
